What about Buying Reviews?

If you’re wondering about buying reviews, yes it’s possible. However, it’s ill advised. 

Buying reviews is against Google’s and Yelp’s (and other sites’) guidelines. They even have a process for detecting bought reviews. If you do it, your company may get a “Consumer Alert” attached to the reviews, or they may just be taken down quietly. There have even been a few cases where an account has been shut down for the practice. 

The risk isn’t worth it. If you want quality reviews, it’s better just to earn them.